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    a公司安防產品流通成本降低策略探討

    a公司安防產品流通成本降低策略探討

    ID:31934205

    大?。?.37 MB

    頁數(shù):65頁

    時間:2019-01-29

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    1、THERESEARCHONCIRCULATIONCOSTDOWNOFSECURITYPRODUCTOFACOMPANYABSTRACTFacingthefiercecompetitionofChinasecuritymarket,especiallytheaggressiveChinalocalvendorswhoaretakingadvantageofcostleadership,manyforeignbrandsareseekingChinalocalizationwaytoenhanceitscompetencysoastokeepandexpandtheirm

    2、arketshareofChinasecurityindustry.Undersuchmarketsituation,AcompanyfromCanadastilldecidedtoenterintoChinamarketandexpectedtoachievearound$20Msalestargetwithin3years.However,thenatureofimportgoodsofAcompanyresultsintohighercirculationcostcomparedtootherlocalorinternationalbrandsinChinama

    3、rket,whichputsbigchallengetoAcompanyandalsoimpactitsambitiousmarketgoalinChinamarket.AfteranalyzingwhycirculationcostofAcompanyishighertofindthetworootcausesoftariffandtransportationcost,thisthesisinvestigatesthese2factorsrespectivelyfromperspectiveofverticalintegrationandoutsourcing,fa

    4、cilitylocation,operationalnetworkmanagement,fastresponseofsupply萬方數(shù)據(jù)chainandthenputforwardaseriesofsuggestions.Fortariffissue,thisthesisintroducesandcomparesbetweenverticalintegrationandoutsourcing,thenestablishesadecisionmodelbasedonAnalyticHierarchyProcess.Andaftergettingthedecisionth

    5、atAcompanyshouldsetupanin-housefactoryinChina,thispapercreatesanotherfuzzydecisionmodeltochoosethemostappropriatecityforfactorylocation.LastlyitfurthersuggestshowtomanagefactoryoperationnetworkafterChinafactoryisrunning.Fortransportationissue,thisthesisissuggestingtouseonemathematicmode

    6、lusinglinearprogrammingtochoosetheoptimaltransportationmethodandalsoproposestoestablishdifferentsupplychaintomatchdifferentkindofproductsofAcompany.KEYWORDS:securityproduct,circulationcost,tariff,transportationcost萬方數(shù)據(jù)目錄前言.................................................................

    7、.........................................................................................1第1章概述.......................................................................................................................................21.1中國安防行業(yè)概述....................................

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